Many of the major players in the genre have returned to the past, starting with Call of Duty: WWII. In recent years, however, the trend has reversed, and World War II has reemerged as a shooter setting. Ultimately, Medal of Honor was unable to keep pace with its competitors and fell off the map. The Medal of Honor franchise, on the other hand, was slower to adapt to the changing marketplace. Call of Duty 4: Modern Warfare and Battlefield Vietnam took those series out of the past and into the present. Eventually, so many WWII shooters flooded the market that in order to stand out, these franchises had to start changing up their templates. Franchises like Battlefield 1942, Call of Duty, Wolfenstein, and Medal of Honor all delivered multiple successful titles during this span. In the early 2000s, World War II shooters were hugely popular.
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